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The future of social could be run by consumers, not big businesses. Another growing concern around social networks is the lack of control the individual has. Decisions on what can be published, how data is stored, what type of censorship is put in place, etc., are determined by those that run the network. Consumers rarely have any say. Now we’re seeing the rise of decentralized social networks enabling more user control.But they’re not an easy answer. Consumers expect different levels of censorship and free speech. Without a central force, there’s an increased risk of toxicity and radicalization. These startup decentralized networks may not take over in 2023, but they will cause big players to take notice. Expect to see major social platforms tackling more of the issues consumers raise and possibly even putting more power back into the hands of their users.

Decentralized social networks will be the next big thing

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